Traveler standing beside a wall with tourists go home graffiti
Learn more about the campaign
Lisbon Barcelona Venice Paris London

Turning anti-tourism vandalism into an invitation to Saudi.

Tourists go Visit Saudi

While some destinations are closing their doors, Saudi Arabia is opening theirs. Rooted in a deep tradition of hospitality, the Kingdom welcomes you to discover something entirely new.

From the vibrant coral reefs of the Red Sea to the striking rock formations of AlUla, Saudi Arabia offers landscapes unlike anywhere else. Don’t go home. Come to Saudi.

Watch the video

Hijacking tourists go home grafittis.

Across the world, messages pushing travelers away are being reimagined, redirecting you to a place that’s ready to receive you.

explore the map

rejections become rewards.

Spot anti-tourism graffiti? Post it on your social channels and tag @VisitSaudi.

We’ll send you an exclusive promo code via DM, your invitation to experience Saudi Arabia for yourself.